“Let’s do an ICO!”

ICO’s: The ‘easy’ way to raise start-up capital?

“Let’s do an ICO!”

ICO’s: The ‘easy’ way to raise start-up capital?

ICO, or Initial Coin Offering, is essentially crowdfunding, which gained in popularity a decade ago to fund interesting consumer products. The difference now is that instead of offering you a discounted product, the company offers you a ‘token’ or a ‘coin’ in exchange for your fiat money.…